The Proven AI SEO Framework Trusted by Global Brands
Harness the only AI SEO framework proven to dominate Google AI, ChatGPT, and Perplexity—making your brand the trusted source in AI search.
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AI SEO Specialists
AI is changing everything. From how we market to how buyers find information online, the pace of change demands a proactive response. Winning demands coordinated momentum.
As a nationally recognized leader in SEO and AI-driven marketing, Xponent21 takes an integrated approach with a goal of driving our clients’ brands and websites to be #1 in search results and AI summaries. We combine strategic content creation, viral-worthy video, eye-catching web design, data-driven ad campaigns, and proprietary search optimization techniques to drive client visibility everywhere your customers are.
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Recent client results
We work with businesses that are growing their national and global reach to scale custom and comprehensive marketing tactics in order to own their niche online.
Case Study: Well-Trained Mind Academy SEO Case Study
Hit stretch enrollment goal of 90% capacity—two weeks early.
Xponent21 implemented a targeted SEO strategy that increased visibility for subject-specific homeschool queries, driving higher-intent traffic and helping families more easily find the courses they needed.
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Case Study: Pool Brokers USA Strategic AI SEO Case Study
4X Increase in Organic Visibility & 52% Lead Growth
By anchoring our work in strategic AI SEO and layering in multichannel marketing support, we helped Pool Brokers USA establish a more visible, engaging, and scalable digital presence.
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Case Study: One Shoot, 5 Videos, 2.1M Impressions — Video-Driven SEO
100% of Videos Rank in AI Overviews and Top SERP Placements
Xponent21 positioned EPD as the authority on 3M 2080 Wrap Film with a predictive SEO and video strategy that now dominates AI Overviews and top search results.
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Our Integrated Marketing Approach Drives Consistent Results
In order to be number one in your industry, an integrated approach to marketing is essential. We offer a layered approach, driving your business to consistently show up as the #1 choice to learn from, buy from, and collaborate with.
SEO & AI Optimization
Get found faster. From technical SEO to cutting-edge AI search optimization, we ensure your brand stays visible as algorithms evolve. Being #1 requires a strong foundation and a bullet-proof strategy.
Content Marketing
Stand out as an authority. Once you have a research-backed strategy, we plan, create, and publish compelling content across channels to attract, educate, and convert your ideal customers.
Video Marketing
Engage and inspire. Your key messages go further when reinforced with strong audio/video content. Our in-house production team produces dynamic video content that amplifies your message across web, social, search, and AI.
Integrated Digital Ads
Advertise with intention. We build and manage effective digital ad campaigns leveraging search, video, audio, social media, and AI ad formats. These investments target revenue generation as the primary goal, not just clicks.
Website UX & Optimization
Maximize the potential of your website traffic. We design and develop modern websites engineered to convert visitors, drive sales, and reduce administrative burden. It’s our job to make your website perform at the top of its game so your brand is found at the top of search results and AI overviews.
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Partnerships Built for Marketing Leaders Who Play to Win
Xponent21 helps companies become trusted sources and recommended brands in AI search results and beyond. We take the time to understand your business, audience, and goals—then design a strategy that aligns with your vision. Every step is built around creating content, campaigns, and digital experiences that earn attention, build credibility, and drive measurable growth.
We track progress through live reports, so you always know how your strategy is performing. From search rankings to AI summaries to customer interactions, we make sure your brand shows up where it matters—and that it’s trusted and chosen when it does.
0+
websites launched
with custom content strategy and design
0M
impressions
on Google Search
in the past year
Proven Results: Brands We’ve Helped Build Authority, Trust, and Market Share
Each of these brands shares a common goal: to be the trusted choice in a crowded market. Xponent21 helps them achieve that—by crafting strategies that drive results, build authority, and keep them ahead of the curve.
Your SEO strategy might be costing you more than you think, especially if you’re invisible in the moments that count. Our On-Site SEO Audit Tool gives you a real-time pulse on your discoverability. In just seconds, you’ll see how well your site is performing, where it’s falling short, and what to prioritize to capture more qualified traffic.
No fluff. Just actionable insights designed for decision-makers who want results.
Run Your SEO Health Check
0%
increase in AI overview
presence for search results from January to March 2025.²
² Semrush, 2025
The Proof is in the Results:
What Clients Say About Xponent21
Beyond Client Work: Xponent21’s Brands
Xponent21 builds brands that make an impact. We’re the team behind Richmond Water, America’s Healthiest City, and Channel RVA—initiatives created to inspire, connect, and strengthen our local community. Within the AI SEO industry, we’re also shaping the future with platforms like DiscoverAIO and CARL, built to promote collaboration, advance research, and raise the standard of service delivery.
Explore Our Brands
Stay Ahead in AI, Search, and Strategy:
Insights from the Xponent21 Team
How AI SEO Can Transform Golf Marketing: Lessons from Inside the Game
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I’ve loved golf since I was a kid, playing just about every Tiger Woods PGA Tour game on PlayStation, to Hot Shots Golf, and then to Topgolf, and eventually, the...
The Micro-Strategies That Make AI SEO Actually Work
By Will Melton
Most leaders understand the big idea behind AI SEO: build a strong foundation, optimize what you already have, and then publish content that answers the questions your future customers are...
Rethinking AI Adoption: The Bottom-Up Method Modern Leaders Need
By Courtney Turrin
Why AI initiatives succeed when they start with the employees closest to the work—and what leaders can learn from failed top-down rollouts. Artificial intelligence promised a revolution in how work...
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